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Sandeep Malhotra

"Hello. My name is Sandeep but friends and family call me Prince. I really don't know how I got this name, and I never bothered to ask, because I enjoy it.

"I was born and brought up in Delhi, where I completed all my schooling, then earned a degree at Delhi University. While in school, I was the 'head boy,' so that was really cool. I had lots of fun, but I also had to take on many responsibilities.

"My family has worked with textiles since 1968. In 1991, while I was still studying, I began to get involved in my family's endeavor. After graduating, I partnered with my family in our business. My father looks after the yarn spinning, and I handle the making of the textiles.

"We design and create shawls, throws, stoles, cushion covers, tablemats, curtains, etcetera. Some 30 artisans collaborate with us now.

"It is a great opportunity for us to be associated with Novica. I hope that through this partnership our family textile business will reach new heights."